In a year when hatred seemed to be on the rise, we wanted to show the world London is actually a very accepting place. We wanted to show that it’s love that defines our capital city, and not hate. This campaign became so huge that we struggled to fit it all in a case study video. The TV 90 second also happens to be Robert de Niro’s favourite advert. Fact.
Creative Circle - Best Integrated Campaign Silver
Creative Circle - Best PR Led Creative Idea Silver
British Arrows - Integrated Bronze
Campaign - Best Customer Engagement
The Drum - Advertising Can Change the World - Winner
Kinsale - Best Integrated Campaign Bronze